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For those of you who are interested and looking into the Riviera Maya as an investment, you know that there are many areas in addition to competition. Competition in the sense that most people want to rent their properties for part of the year, and that means a lot of other people do the same. Just like stock investors use a lot of online analytics to make important decisions, doing your homework and research to buy real estate can help you make a better investment. We want our readers to have the best possible information when investing in Riviera Maya real estate. So here is a tool that smart investors or their contacts use and share information with.
The tool is an online analysis site called AirDNA. It helps users with dozens of numbers and date points and is one of the most comprehensive websites for useful information. So how can this tool help you? We will explain it below.
What is AirDNA?
AirDNA was founded in 2015 and is headquartered in Denver, Colorado. AirDNA is not owned by Airbnb. What is AirDNA? AirDNA is an analytics and data company for the short-term rental markets. Tracks performance metrics for over 10 million Airbnb and Vrbo properties in 120,000 locations worldwide. The information it provides to users can be very useful to know what the current rental rates are, vacancies, which properties are producing the most income locally and much more. To further explain and demonstrate what AirDNA is, we’ve created a video for our readers below.
About 50,000 people worldwide use AirDNA. This is a subscription service and the price varies depending on how many rentals in your market you are looking at, both Tulum and Playa Del Carmen are large rental markets so the rates are higher for the Mayan Riviera. If you have multiple properties or want to get specifics on a potential investment area, this can be good too. There is a free trial that you can use, but it doesn’t unlock all the tools for you. Another option is to use a real estate agent like Sebastian who is already an expert in data analysis and shares it with his clients. We realize that not everyone will want to use or pay for this analysis tool, but we feel it is important for our readers to know about it because many diligent investors in the area use it.
Our video walkthrough with a local real estate agent demonstrating AirDNA’s tools
We sat down with one of the recommended real estate agents on our website, Sebastian, to go over what the AirDNA platform is all about and what kind of details you can find out. This video was going to be for another video about the difference between Tulum and Playa del Carmen for real estate. The video was getting too long so we decided to make this special video just for our readers. This video is online, but can only be accessed via a link from our website. We hope you find this information useful.
If you have questions or would like to work with Sebastian, below is his email address. It is best to include information such as what you are looking for, contact phone number and what time is best to call.
What can you find out with AirDNA?
AirDNA’s rental market research tool offers interactive maps and charts with historical data on cities, neighborhoods and individual properties. You will be able to learn the following about the market you are researching:
- Historical employment rate
- Average monthly income
- Reservation period
- Average daily rate
- Average number of rooms/guests
- Rent growth over time
- Typical Airbnb ratings and cancellation policies
The AirDNA Investment Explorer also gives each market a rating for the following categories, which can help you estimate the success of a property in a given market:
- Demand for rent
- Revenue growth
- Seasonality of rents
- investment
Why is it good to do your homework before buying in the Riviera Maya?
As soon as you land at the Cancun airport, you start seeing billboards and ads for condo promotions and investment opportunities. The Riviera Maya, which includes areas such as Tulum and Playa del Carmen, is growing at a rapid pace. In fact, Playa del Carmen was one of the fastest growing cities in the world at one point. It has slowed down a bit, but it has still grown at a rate of 103% in the last decade. Investment in the area is strong, both in public works and private development. With hundreds of new condo buildings going up, rental market options for renters are growing, so it’s important to shop wisely.
The first thing people might ask is ROI (return on investment). You’ll see ads for anything from 6 to 15% returns on many ads. Check out our article on the truth about ROI in the Riviera Maya real estate market. Return on investment varies greatly based on a number of factors such as location, size, the type of management you have and overall costs. The rental market is now more competitive, so it is even more important to analyze the date to make a good decision.
Pre-sale real estate research
Another factor that makes investing in the Riviera Maya real estate market different is the fact that there is a lot of pre-sale. Most older properties are more suitable for people who want to live in them. For investors, most are looking for new properties that have all the features vacation renters look for in a property. This means that sometimes there isn’t comparable information for the exact condo building you’re looking at, or sometimes even the area if it’s a new development. This means looking at the larger area or area to see how desirable it is for tenants and rental prices among other things. AirDNA can help in this regard.
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